Cucustom software development

You have built your mobile app with a team of professional custom software development programmers and it works flawlessly on different devices. You really love your design, your app icon and the way it works. However, no one is downloading your app. Consider these factors to get people to download your mobile app.

Attractive icon. The design of your app icon is actually critical as this is the first thing users will see in the app store. Users love to scroll through the app store, so your app icon should be attractive and recognisable. Your app icon should somehow give an idea as to what your app is capable of or at least what it covers.

Social Media. Before choosing on what social media platform to engage with your app, your social media voice should match your app’s nature. Also, make sure that your social media presence will suit your target audience. Posting relevant information and promotions can also increase your app’s engagement.

Introducing appropriately. Your app needs an appropriate name and description. You should come up with an attractive and unique title. In this way, your app name will be unique and memorable enough that it will be shared by users among their circles. App stores have a standard length of characters for the title and description, so be sure to only put in relevant information about your app.

Marketing. This is one of the most important factors to increase your app downloads. Typical app marketing usually lasts a few weeks or months, depending on the type of app, the target audience, and if there is a budget to market the app further. If you want to get results in a very short period of time, concentrate on your budget and spend it in a small time frame.

Eye-catching photos and videos. The collection of your app screenshots, photos, and videos are part of the important aspects of your app description. To encourage immediate downloads, your photos should highlight the most needed and popular features of your app. Convince users with a better design to let them feel that you are better than your competitors. Also, don’t forget to put relevant captions, explanations, or short tutorials to get a clear description of how the app works.

With the help of specific online marketing strategies and custom software development, you’ll likely see an increase in the number of app downloads. Always remember to consider the users’ needs and preferences when using these strategies. Or better yet, you can always hand over everything to the professionals at Fligno to get your app made and launched with just one swing. If you want to give us a go, visit the Fligno website at


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